The students, who are studying on the Foundation Studies in Art and Design course, are taking part in the commercial project in partnership with Williams Estates, and were commissioned recently to follow a brief to produce eye-catching window displays.
Jason Williams, proprietor of Williams Estates, outlined the brief, requesting that each student creates a commercial creative image on the theme ‘Home is Where the Heart is’. Jason will award £100 to the student with the most impressive design, and £50 each to the two runners-up. The creations will be displayed in the company’s LED light pocket window displays.
This is the 15th year that the estate agents have teamed up with the college’s Art & Design students.
The students will come up with a list of creative ideas, before utilising digital cameras and Apple iMac computers with Adobe creative digital software. As well as working individually on their own digital manipulations, the students will have to work together as a group with the client, developing their team-working skills.
Jason Williams, proprietor of Williams Estates, commented: “I look forward to judging the finished posters. Last year, they were a big talking point, with Williams Estates receiving compliments about them every day. Their creations have put smiles on many faces and I look forward to having the new concepts on display in our office.”
Tutor Dewi Owen Hughes said: “I fully support such links with industry, as I believe that realistic work projects greatly enhance the experiences and future employability of our students.
“The students will gain so much added-value by working on a real job. They can’t wait to potentially see their creative works being printed and used by Williams Estates in state-of-the-art LED light-pocket window displays.
“Using live projects to develop the knowledge and skills which employers want students to have when they leave college is a win-win situation for both parties. Businesses get the chance to have projects completed within budget, while students learn about producing work to the standards and in the timescales required by industry, by working with industry experts and successful companies.”
For more information on Creative Arts courses at Coleg Llandrillo, contact the College’s Learner Services team on 01492 542 338.
*Photo is of last year's display