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Introduction to Social Media For Business

Key Details

  • Available at:
    Abergele, Bangor, Dolgellau
  • Study Mode:
  • Course Length:

    3 hours - Course fee £75

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Introduction to Social Media For Business

Short Course

Please call Busnes@LlandrilloMenai today on 08445 460 460 or email

Course Description

This course provides a comprehensive introduction to social media, covering different platforms, strategies, content creation, and monitoring.

Students will gain the knowledge and skills needed to effectively leverage social media for personal and professional purposes.

Course Objectives:

 Understand various social media channels and their benefits.

 Develop effective social media strategies for specific goals.

 Learn techniques for creating engaging content.

 Gain skills in monitoring and analysing social media content.

Course Structure:

1. Introduction to Social Media:

Overview and importance of social media platforms.

2. Different Social Media Channels:

Features, target audiences and limitations of popular platforms.

3. Social Media Strategies:

Goal-setting, audience engagement and optimisation techniques.

4. Content Creation for Social Media:

Writing captivating caption, visual design principles and multimedia elements.

5. Content monitoring and analytics:

Tools for tracking performance and making data-driven decisions.

6. Social Media Ethics and Online Reputation Management:

Responsible content creation and managing online presence.

The Introduction to Social Media course provides a practical foundation in social media management and equips students with the necessary skills to thrive in the digital landscape.

Entry Criteria



Tutor led interactive workshop session.


No formal assessment.


NVQ Level 3 Social Media for Business.

Other details

Course type: Short Course

Level: N/A

Programme Area:

  • Business and Management

The course is available bilingually at the following campuses/locations :

  • Abergele
  • Bangor
  • Dolgellau



Business and Management

Learn more about this area and see our course level guide:

Business and Management

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